By SAIC GM
China has the single highest traffic deaths in the world. However, as most Chinese drivers are first-generation drivers in their family, they have very low awareness about the importance of car maintenance. Using AI and database, SAIC-GM developed “MyCarPuise” SUPER ID, in order to report car condition to each driver in a hyper-personalized way and to encourage them to get car maintenance service.
By IBM
Melanoma is the deadliest skin cancer but, ironically, also the easiest to treat with survival rate which can top 98%. The key of a successful treatment is spotting melanoma early. IBM Australia wanted to use Watson Smart Mirror to help skin cancer experts to detect melanoma sooner.
By Durex
As sex is still a taboo topic in China, Durex wanted to offer a safe and confidential platform for users to discuss sex. They achieved this through a ChatBot on WeChat. Empowered by artificial intelligences as well as a database based on anonymous statistics and figures generated on Wechat H5 platform.
By Snickers
To modernize “You’re Not You When You’re Hungry” and also make price something worth following outside the store. Snickers created the Hungerithm. A hunger-algorithm that that monitored online mood and lowered SNICKERS® prices accordingly at every 7-Eleven in Australia. The angrier the Internet got, the cheaper SNICKERS® became.
By IKEA
Ikea Retail Therapy renamed a large number of IKEA Products after Google searches. So that every search for common relationship problem led to a renamed IKEA product , that solved problem.
By Reclame Aqui
Reclame Aqui decided to expand its business to citizen-rights, exposing the nation’s new public enemy : corrupt politicians. They integrated their service into web browsers, search engines and social network. Corrupt politicians’ names are highlighted on the page and their corruption history would be listed by a single click.
By Sulamérica
Sulamerica integrated City Watch, an application that cross-matches a huge amount of data generated by users from both companies then mapped out thousands of locations with high numbers of incidents, into smartphone GPS. Thus, Waze users get geo-targeted alert based on these informations before they get into trouble.
By Aami
AAMI, the Australia’s leading insurer, created Smartplates, an app which tracks and coach in a real time the learners. Every detail of every drive is recorded and analyzed. Driving Data is analyzed to tailor individual driving lessons based on learning gaps to reduce the risk of fatal accidents caused by lack of experience.
By Canal +
AiMEN is an intelligence artificial just like Pius XIII, the main character of the series » the Young Pope “ by Canal+.
With AiMEN, Pius XIII can express himself in real time on the social networks and answer the users’ questions in a contextual way by quoting verses of the Bible.