By Sony Music Entertainment
Heavy Metal fans are decreasing at a rate of 15% every year since 1999. Sony was about to launched a new album of the heavy metal band CROSSFAITH. They decided to engage this community which is becoming more and more niche by leverage what metal fans like to do at a metal concert – headbang – but in an innovative, personalized and digital way.
By Sword Health
Thanks to motion trackers and to an artificial intelligence analyzing patient movements, Sword Phoenix helps physiotherapists to supervise patients’ progress remotely and to even increase the performance of the rehabilitation programs.